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Businessman holding his packaged product and while using a laptop to manage his e-commerce business.

With the ever-competitive digital market, many businesses, particularly e-commerce, are currently flexing their muscles in a bid to have a competitive edge. And as an entrepreneurial business, you shouldn’t be left behind. All marketers want to account for every dollar spent on digital advertising in terms of the ROI. And the rapidly growing native advertising…

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Businesswoman shaking hands with a female applicant for her restaurant.

Finding employees is becoming a serious headache for small businesses––especially restaurants. This is due to their lack of funds and the increased competitiveness among other local restaurants. With the current lull in hiring and the opportune boom in native advertising (Time Inc. reported that close to 90 percent of younger internet users from millennials to Gen…

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